Even though appearing in a television commercial or magazine ad is no longer considered “selling-out,” celebrity endorsements can fail if we, the customers, don’t believe their pitch. Whether it’s an iPod, a car, or a pair of Gap jeans, celebrity matters. Here’s the latest on new ads featuring some of our favorite actresses.
Who: Drew Barrymore
What: Baskin Robbins
The Breakdown: The Charlie’s Angel star apparently earned a cool $2 million for this Korean Baskin Robbins commercial. Sweet!
We Think: Drew and ice cream kinda go together, but when will Baskin Robbins shell out enough cookie dough for Barrymore to appear stateside?
Who: Selma Blair
What: MIU MIU
The Breakdown: The character actress (Cruel Intentions, In Good Company) cradles this cute Miu Miu bag and sports the eclectic line in the latest issues of major fashion mags like Vogue.
We Think: We're on board. Selma's eclectic style and sultry looks are a perfect fit for Miu Miu's fall fashions and accessories!
Who: Christina Ricci
What: Reebok
The Breakdown: Indie film favorite Christina Ricci joins fellow celebs, including musician Nelly and actor John Leguizamo, in becoming the face of Reebok’s “I Am What I Am” campaign. The actress dons heels for her ad, which features an edgy Victorian-Gothic aesthetic.
We Think: No way. Although we usually think Ricci rocks (on screen) nothing about this indie actress screams sporty to us.