Bravo's new reality show goes behind the seams!

Want to see what it takes to create a fashion line? Then you'll want to check out the reality show everyone's talking about this season! Project Runway follows twelve up-and-coming Fashion Designers as they compete in various weekly challenges.

In the first episode, "Innovation," the contestants had one hour to construct an evening gown out of items found in a supermarket and finish it by the midnight deadline. Heidi Klum tells MSNBC that, “The final thing comes down to talent. The winners have to be good, they have to represent themselves well and they have to be able to work with others.”

The final three contestants are set to face off on the runway at New York's Fall Fashion Week. The lucky winner will receive a spread in Elle magazine and $100,000 to launch his or her own fashion line! As in other popular reality shows such as "The Apprentice," one designer will be eliminated in a ceremony at the conclusion of each episode.